At The Story Store we create theatrical experiences, performances, events and activities with children at their heart. We are focused on telling stories which illuminate the arts and have sustainability woven throughout. We have a desire to make art accessible to all.
At The Story Store we create theatrical experiences, performances, events and activities with children at their heart. We are focused on telling stories which illuminate the arts and have sustainability woven throughout. We have a desire to make art accessible to all.

Who we are

Susan Hill

Writer, Illustrator, Idea Generator, Marketer, Director, Puppet Maker, Seamstress, DIY-er, Colleague, Dog Owner, Friend, Daughter, Sister, Aunty, Godparent, Partner and Mum.

Susan is passionate about all aspects of the arts, is dedicated to environmental sustainability, has a love of watching children grow and thrive and takes a make, do and mend hands-on approach to everything she does. 

Susan has worked with Theatre Royal Plymouth, Wildworks, Kneehigh, Wake the Tiger and The Invisible Circus bringing a wealth of knowledge and experience to The Story Store. Always on the hunt to discover new and imaginative ways to create wonderful, lasting memories, Susan is looking forward to bringing Love Bugs to life in 2025. 

Judith Critchell

Co-founder, Set Designer, Prop Maker, Stage Manager, Marketer, Crafter and Mum

Judith’s passion for theatre and the arts started early, working behind the scenes on productions from the age of 12, crafting props and building magical sets. She has channelled her creativity into designing activity craft packs and designing fun experiences for children and keeping herself busy with various projects. As a parent herself, she knows how important it is for children to engage in activities that spark their imagination, and loves helping families like yours experience the magic of theatre firsthand.

Having worked with brilliant organisations like Theatre Alibi, The Northcott Theatre, The Creation Station, Friedrichstadt- Palast, Theatre Royal Plymouth and Hall for Cornwall she is excited to now bring joy and wonder to your child’s world through The Story Store.

‘As a mum who loves sharing theatre with my own kids, I know how special it is to watch their faces light up—and I can’t wait to help create those moments for your family, too.’

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For information on new shows and future Love Bugs performances sign up here.

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